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Schick intro grooms facial hair

8/20/2014

More men may be embracing facial hair, but that hasn’t shaken Schick, an Energizer Personal Care brand.


(For the full report, including charts, click here.)



Embracing the trend, Schick earlier this year launched its new Hydro 5 Groomer, which is positioned as the first ever 4-in-1 facial hair styling tool designed to simplify, enhance and personalize grooming routines for men.



It features the innovations of the Schick Hydro 5 razor on one end and an adjustable built-in trimmer on the other to deliver a shave routine that doesn’t involve attachments.


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