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Scott Naturals asks consumers to 'test drive' hybrid paper products

4/5/2011

DALLAS — Scott Naturals is challenging consumers to use its line of hybrid paper products.


The Kimberly-Clark brand said that through Sept. 30, consumers can log on to ScottBrand.com to pledge to use its bath tissue, paper towels, flushable moist wipes and napkins for four weeks, as well as enter its Take the 4-Week Test Drive sweepstakes for a chance to win a 2011 Ford Fusion hybrid sedan.


"Some consumers want to go green but are reluctant because they're concerned about quality or price," said Jennifer Nobui, Scott Naturals brand manager. "The goal of the challenge is to encourage consumers to take an easy green step by showing them they won't have to compromise quality or their budget when they choose Scott Naturals brand paper products."

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