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SodaStream announces new SodaStream Caps

11/20/2013

MOUNT LAUREL, N.J. —  SodaStream, a manufacturer and distributor of home carbonation beverage systems, announced on Wednesday the introduction of new SodaStream Caps in the U.S., marking the company's first-ever flavor concentrates in single-use capsule form.



"SodaStream is the 21st-century way to enjoy sparkling drinks at home," said Daniel Birnbaum, CEO of SodaStream. "It's better for you, better for the environment, and now with Caps, it's even easier and more fun. Once you use SodaStream Caps, you'll never look back."



SodaStream caps are sold in packages of eight and retail from $4.99 to $9.99. The initial assortment includes cola, diet cola, ginger ale and diet pink grapefruit. Variety packs featuring Kool-Aid and Crystal Light brands also are available. 



"We're excited to launch SodaStream Caps in the United States just in time for the holidays," said Gerard Meyer, president of SodaStream USA. "Our initial launch will be exclusively at Bed, Bath & Beyond, with a more expanded list of retailers and flavors expected during the course of 2014."

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