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Spotted by DSN: Target bus stop ad allows mobile gift orders

12/14/2012

PHILADELPHIA — Commuters in Philadelphia who have forgotten to go holiday shopping may want to head to their nearest bus stop.


The shelter of the bus stop across the street from 30th Street Station includes a display from Target that allows passengers to buy gift items by scanning QR codes with their mobile phones.


The display is similar to one that the Ahold-owned, online grocer Peapod unveiled at commuter rail stations in Chicago and several other major cities along the East Coast allowing commuters to order grocery items with their phones for delivery to their homes or pickup at nearby Ahold-owned supermarkets such as Stop & Shop.


 

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