Staedtler introduces watercolor markers and anti-break pencils
Chatsworth, Calif. Writing instrument manufacturer Staedtler recently unveiled a new product, as well as an added technology to their Noris Club colored pencil line.
The new product, Marsgraphic Jr. Brush Markers, act as watercolor paintbrushes but without the mess. The acid-free, AP-approved brushes create watercolor strokes when used with water and can be applied to both fabrics and paper. Suggested retail price for a 12-pack is $19.99.
Noris Club colored pencils are now built with Staedtler's new Anti-Break-System. The entire stick of lead is surrounded by a white protective structure, increasing the pencil's strength by up to 30%.
"The principle of this protective coating follows a clever example from nature," said Monica Kapadia, Staedtler's product manager. "Just like a bamboo cane, the white protective coating protects the lead core from the outside, strengthening the bond between the lead and wood in the pencil. The advantages are obvious: pencils with A-B-S do not break as quickly, don't have to be re-sharpened as often and thus have a longer lifespan which ultimately benefits our environment as well."