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Target reaching out more to Latino consumers

12/12/2016

Target is spending more this year on Spanish language marketing as it looks to draw more Latino customers into its stores, according to a new report from Marketplace.org.


Target's spending on Spanish-language TV is up 67% over the year for the holiday season. Its ads running now on English- and Spanish-language TV networks feature bilingual actors.


Read more about Target's outreach to Hispanic consumers by cliking here.


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