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Chattem’s Nasacort Allergy 24HR ahead of curve

3/4/2015

According to ECRM’s analysis of circular retail promotions for allergy, Chattem emerged as the leading advertiser of allergy remedies with a 26.8% share of U.S. retail ad support, an increase of 4% over their 2014 promotion share. No surprise there, as Chattem launched Nasacort Allergy 24HR in February 2014.


To view the full OTC Trends Report, click here.


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