Cirrus Healthcare taps 5W PR to represent MigraineX

NEW YORK — 5W Public Relations on Thursday added Cirrus Healthcare's MigraineX brand into its portfolio of representation. 5WPR has designed an extensive campaign to directly engage with the company’s target audience and position MigraineX as an innovator in revolutionizing the way people deal with migraines.

“We are thrilled to be partnering with a firm that has a true understanding of the health and wellness industry, as well as tenacious team of public relations experts,” stated Drew O'Connell, CEO of Cirrus Healthcare. "We are confident 5W will produce incremental results that will take MigraineX to the next level.”

“MigraineX is a game changer in the health and wellness and medical industry," added Ronn Torossian, CEO 5W PR. "With their innovative product, proven clinical studies, and their executive leadership – this is a company that gets it."

Developed by Cirrus Healthcare, makers of EarPlanes, MigraineX is clinically proven to prevent travel and weather related migraine symptoms before they start, by slowing the shift of atmospheric pressure changes. The plugs are to be used with the official MigraineX mobile app, will provide users with alerts for 24 hours, including when to use MigraineX.