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Clif Bar introduces new salty-sweet option for its Luna brand

1/26/2012

EMERYVILLE, Calif. — Clif Bar on Thursday announced a flavor line extension — peanut honey pretzel — for its Luna whole nutrition bar for women brand.



“Loaded with protein-rich peanuts, Luna’s latest offering keeps any on-the-go woman satisfied and satiated without the unnecessary guilt that is often accompanied with indulging in a tasty snack,” stated Tara DelloIacono-Thies, registered dietitian and nutrition strategist for Luna. “We are committed to delivering quality products that fulfill the taste women crave while supplying the body with key nutrients women need, such as calcium, folic acid, iron and vitamin D.”



Luna bars are available at a suggested retail price of $1.39.




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