Eosera’s ear care products launch in Rite Aid stores
Ear care company Eosera is growing the distribution of its Earwax MD and Ear Pain MD products. The Fort Worth, Texas-based company on Wednesday announced the products have launched into Rite Aid stores, adding to its existing distribution in CVS Pharmacy locations and Amazon.com.
“We are thrilled to announce the launch of Earwax MD and Ear Pain MD in the full chain of Rite Aid stores,” said Elyse Dickerson, CEO of Eosera. “Customers will be able to find the product in the ear care aisle of all Rite Aid stores starting in May. Our goal is to make our products easily accessible to the millions of shoppers searching for innovative solutions for their ear care needs.”
Earwax MD offers a way to remove earwax, which can become impacted after building up, leading to roughly 8 million ear irrigations every year, according to the National Institutes of Health. Ear Pain MD are drops meant to help relieve pain from earaches. Eosera said its products have seen 166% growth the past year, during which time Nielsen has tracked a 7.8% uptick in sales.