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FDA clears new First Response pregnancy test

2/2/2010

PRINCETON, N.J. Church & Dwight last week announced that the Food and Drug Administration cleared the company’s First Response Early Result pregnancy test for a claim that it can determine pregnancy up to six days before the day of a woman's missed period.

"A pregnancy test with results this early sets the stage for a healthy baby and a healthy mother,” stated Mary Jane Minkin. Clinical professor of obstetrics and gynecology at Yale University School of Medicine. “This latest advancement means pregnant women can initiate a healthier lifestyle even sooner in the critical first stages of a baby's development."

First Response pregnancy kits work by detecting the presence of the pregnancy hormone (hCG) in a woman's urine. HCG begins to appear in a pregnant woman 8 to 10 days after fertilization. The amount of hCG doubles every 36 to 48 hours as the pregnancy progresses. With Church & Dwight’s patent-pending Polymeric Amplification Technology, the technology differentiating First Response from other testers on the market, this tester can detect the pregnancy hormone at lower levels than ever before.

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