DEERFIELD, Ill. — Mondelēz International’s Halls brand is bringing new throat lozenge pops and dietary supplement pop for children to market with Halls Kids. The company has introduced the Halls Kids Cough and Sore Throat pops, as well as the Halls Kids Vitamin C pops.
The cough and sore throat pops are available in cherry and strawberry pops contain 5 mg. of menthol per pop to temporarily relieve cough and sore throat. The company noted that these are the first children’s cough lozenge in pop format that uses menthol as the active ingredient.
The vitamin C pops contain 100% daily value vitamin C and are available in orange flavor with other natural flavors.
The Halls Kids products are launching in July.