Hormel Foods ups CytoSport exec to SVP marketing

AUSTIN, Minn. — Hormel Foods on Monday announced the advancement of Karen Wiernik, senior director of innovation and business development for CytoSport to SVP marketing, CytoSport.



"Congratulations to Karen on her advancement," stated Greg Longstreet, CEO of CytoSport. "She has made a significant impact on the CytoSport business since joining the team, and I am confident her experiences will serve her well in this new role. We look forward to her continued leadership and expertise as we continue to grow our brands and our business."



Wiernik began her career with Hormel Foods in 2004 as a brand manager in meat products marketing at the corporate office. In 2013, she advanced to senior marketing manager for specialty foods. Wiernik was promoted to director of brand marketing for CytoSport in 2014 and assumed her current role as senior director of innovation and business development in 2016.