Implus creates Implus Fitness & Wellness Division

AUSTIN, Texas - Implus on Tuesday announced the launch of the Implus Fitness & Wellness Division, focused on driving Implus to the forefront of the health and wellness industry. The Implus Fitness & Wellness Division manages category-leading brands renowned for premium quality, innovative designs and brand heritage. 

 

“2015 marks a strong year for Implus,” stated Todd Vore, president of Implus. “We have expanded our product portfolio with multiple brand acquisitions which will continue to increase our retail distribution. The Fitness & Wellness Division perfectly positions Implus to become the one-stop-shop for a variety of active lifestyle retailer partners. We will continue to combine consumer-driven brands with the unparalleled service levels and support our customers know and trust from Implus – a valuable combination.” 

 

The Implus Fitness & Wellness Division is led by Ryan Cruthirds, VP sales and product, and Marco Garsed, VP marketing. 

 

“As consumer trends continue to show growth in the health and wellness sector, the Implus Fitness & Wellness Division is in a unique position to provide quality products and innovative education to help consumers ‘Prepare, Perform and Recover’ as part of a healthier, active lifestyle,” Garsed said. 

 

Implus experienced tremendous growth following a majority investment in the company in 2015 by Berkshire Partners. Recent acquisitions include TriggerPoint, Balega, Harbinger Fitness and FuelBelt, growing the Implus portfolio to a total of 16 brands. “The Implus Fitness portfolio is made up of top brands that provide innovative solutions for anyone wanting to live an active, healthy lifestyle,” Cruthirds said. “We are excited to focus on continued excellence in innovation with this newly established division.”