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McNeil Consumer Healthcare expands Visine line

8/26/2009

MORRIS PLAINS, N.J. McNeil Consumer Healthcare on Wednesday announced the introduction of Visine Totality Multi-Symptom Relief — a new eye drop formulated to relieve the seven symptoms associated with eye irritation, including red, burning, watery, itchy, gritty, dry and irritated eyes.

The company also introduced Ultra-soft Visine Total Eye Soothing Wipes for cleansing the area around the eyes, removing make-up, debris and irritants like dust and pollen. The ophthalmologist- and dermatologist- tested wipes feature a blend of eight moisturizers, a cooling agent, and a gentle cleanser (Coco-Glucoside) derived from coconut and fruit sugars to sweep away debris. Safe for sensitive eyes and contact lens wearers, the wipes gently glide around the eyes to soothe the area and deliver clean, fresh, makeup-free eyes.

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