McNeil Consumer Healthcare wants Americans to enjoy 'the great outdoors'

FORT WASHINGTON, Pa. McNeil Consumer Healthcare and the National Park Foundation on Monday announced a partnership designed to encourage everyone, including people with allergies, to pledge to spend more time enjoying outdoor moments with friends and family.

To kick off the campaign, Discovery Channel’s international explorer and wilderness survival expert, Josh Bernstein, set up camp at Floyd Bennett Field in Brooklyn, N.Y., on April 17, reminding people that spring is the perfect time to start enjoying the outdoors, and camping is a great way to do just that.

“We are proud to partner with the National Park Foundation to protect our parks and encourage everyone to visit these very special places,” stated Jorge Leon, Benadryl product director. “We understand that for people with allergies, enjoying time in one of America’s National Parks, or any outdoor destination, may take just a little more planning, but the outdoor moments you enjoy with friends and family make it worth it.”

As part of the partnership, McNeil is donating $200,000 to the NPF. In addition, until June 15, a $1 donation will be made each time someone visits www.BenadrylMoments.com and enters a unique promotion code found on specially marked packages of Benadryl. Consumers are also encouraged to visit www.BenadrylMoments.com where they can pledge to enjoy a moment outdoors.