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Mead Johnson develops Web site addressing infant health

10/26/2009

EVANSVILLE, Ind. Mead Johnson last week posted a collection of visual images and a video to tell the story of how nutrition plays a vital role in babies’ health, growth and development during the critical first 12 months at http://www.thevisualmd.com/health_centers/child_health/infant_nutrition.

The collection takes the viewer on an educational journey through the many aspects of infant development, including the benefits of the nutrients DHA and ARA on the eyes, brain and immune system, as well as the importance of vitamin D early in a child’s development. The images are designed to teach moms how nutrition works in babies, what nutrients are important for breastfeeding or what ingredients to look for in infant formula.

“Getting the right nutrition is essential for both mom and baby, during pregnancy and throughout the baby’s first year of life,” stated Madelyn Fernstrom, founder and director of the University of Pittsburgh Medical Center's Weight Management Center in Pittsburgh. “Helping moms take the complexity out of nutrition science and presenting information in a way that is easily understood helps them understand how vital good nutrition is in supporting growth and development.”

The Web site is sponsored by Mead Johnson Nutrition, the maker of the Enfamil family of products.

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