Nordic Naturals pledges $25,000 to Big Brothers Big Sisters of America

WATSONVILLE Calif. - Nordic Naturals earlier this month kicked off the back-to-school season with its “One + One = More” campaign to benefit Big Brothers Big Sisters of America, a nationwide non-profit organization that serves children ages 6 through 18. 

 

From July through September 2015, every time a consumer purchases a bottle of Nordic Naturals children’s products, the company will donate $1 to the life-changing work of BBBS, for a total contribution of up to $25,000. 

 

“Each year, as the back-to-school season approaches, we look for an organization that shares our passion for giving each generation what they need to grow healthy and strong,” said Joar Opheim, CEO of Nordic Naturals. “This year, we are pleased to support Big Brothers Big Sisters and their mentoring programs that help children realize their potential and build healthy futures.”

 

In addition, Nordic Naturals employees will support the campaign through “Build-a-Backpack Day” with BBBS at the company’s corporate headquarters here. This interactive activity for the Bigs, the Littles and the Nordic Naturals staff will provide backpacks for the start of the school year. And Nordic Naturals will host a Facebook contest in August — “Mentor 4 Change” — to help raise awareness about this organization.