Novo Nordisk Changing Diabetes Barometer Web site goes live

NEW YORK In March 2007, at the Changing Diabetes Leadership Forum in New York, Novo Nordisk president and CEO Lars Rebien Sorensen announced that his company would seek to “turn on the lights” in the fight against diabetes.

The company kept its promise with the launch Thursday of the Changing Diabetes Barometer Web site, at www.changingdiabetesbarometer.com, Sorensen wrote in a letter to Novo Nordisk employees to coincide with the launch.

The site contains data on the state of diabetes care in more than 100 countries around the world, gathered by employees from more than 70 affiliates.

“Data will continually be added to The Changing Diabetes Barometer website so that we always know the status of prevention, progress and treatment on international, national and local levels,” Sorensen wrote.