After previously announcing a partnership with social media star
Demi Bagby, Nutrabolt has decided to join forces with another face.
The company announced that it has partnered with trainer, high-performance athlete and content creator, Scott Mathison.
"I'm always moving and always training," Mathison said. "So I'm beyond stoked to partner with two leading sports nutrition brands: C4, which gets me going for my workouts inside the gym and keeps me going outside it, and XTEND, which helps me recover from the intense training sessions."
Known for his blend of calisthenics, hardcore lifting and humor, Mathison embodies the intense nature of the company’s C4 Ultimate sub-brand, the Austin-based company said.
"All of our C4 and XTEND athletes are uniquely positioned to speak to how the brands help them, and our customers, reach their full potential," Katie Tershel, the director of partnership marketing at Nutrabolt said. "As our consumer base has grown, so has our athlete roster. We're extremely excited to have Scott Mathison onboard."