Nutrition 21 completes sale of direct response, retail businesses to Nature's Products

PURCHASE, N.Y. Nutrition 21 on Tuesday announced that it has sold substantially all of the assets of its direct response and retail businesses to Nature's Products, based in Sunrise, Fla. The purchase price was approximately $3.2 million, plus the assumption of designated liabilities.

“We entered into this transaction to focus our limited financial resources on our profitable ingredients business,” stated Michael Zeher, Nutrition 21 president and CEO.