One Brands unveils naturally-sweet One Basix Bars line at Expo
One Brands, the maker of One Bars, debuted their latest innovation, One Basix Bars, at the Natural Products Expo West. One Basix Bars are naturally sweetened with no artificial flavors or preservatives and are available in three flavors: cookie dough chocolate chunk, triple chocolate chunk and peanut butter chocolate chunk.
"We know through research and consumer feedback that many people desire a naturally sweetened protein bar and One Basix Bars meets this consumer demand without sacrificing anything One Bar stands for: decadent flavors, high-quality ingredients, complete nutrition, superior texture and taste," Peter Burns, president and CEO of One Brands, said. "This is just one example of our ongoing commitment to innovation and providing the best protein snacks on the market."
"As a leader in the protein category, we are always creating, testing and innovating – we go all the way with everything we do. One Basix took us years to get exactly right and we are proud to introduce it as a naturally sweetened protein option," added Ron McAfee, founder of One Brands. "The deep relationship between One and our customers keeps us focused on delivering extraordinary products."
Utilizing stevia, a leafy green plant native to South America, as a sweetening agent, One Basix Bars offer a new, simplified take on One Bars. They are free of gluten, sugar alcohols and sucralose and are certified Kosher.
One Basix will be available starting in May at select specialty stores and various gyms nationwide.
"We know through research and consumer feedback that many people desire a naturally sweetened protein bar and One Basix Bars meets this consumer demand without sacrificing anything One Bar stands for: decadent flavors, high-quality ingredients, complete nutrition, superior texture and taste," Peter Burns, president and CEO of One Brands, said. "This is just one example of our ongoing commitment to innovation and providing the best protein snacks on the market."
"As a leader in the protein category, we are always creating, testing and innovating – we go all the way with everything we do. One Basix took us years to get exactly right and we are proud to introduce it as a naturally sweetened protein option," added Ron McAfee, founder of One Brands. "The deep relationship between One and our customers keeps us focused on delivering extraordinary products."
Utilizing stevia, a leafy green plant native to South America, as a sweetening agent, One Basix Bars offer a new, simplified take on One Bars. They are free of gluten, sugar alcohols and sucralose and are certified Kosher.
One Basix will be available starting in May at select specialty stores and various gyms nationwide.