Retailers to carry XenaCare's SunPill for summer season

DELRAY BEACH, Fla. XenaCare Holdings last week announced that its recently-launched SunPill has been accepted by three major retailers for a summer launch—Walgreens, Rite Aid and 7-11.

The SunPill is a dietary supplement that helps the skin protect itself from the sun.

“The beauty of the SunPill is that it relies on the fact that it doesn’t cannibalize the section,” the company stated. “This is a whole new way of addressing over-exposure to the sun without taking away … topical sun care sales.”