Wyeth launches cholesterol-lowering multivitamin

MADISON, N.J. Wyeth Consumer Healthcare on Tuesday launched Centrum Cardio, the first and only complete multivitamin, among leading brands, that can help lower cholesterol, the company stated, along with a newly reformulated line of complete adult daily multivitamins.

“We are committed to ensuring that individuals get the nutrients they need every day,” stated Dwight Brown, senior vice president of nutritionals, gastrointestinals and topicals for Wyeth Consumer Healthcare. “Centrum Cardio and the reformulated line of Centrum products give consumers key nutrients—at recommended levels—that work together.”

Centrum Cardio contains CoroWise phytosterols, a natural ingredient derived from soybeans that can significantly lower cholesterol. Cholesterol-lowering benefits may be seen in as early as four weeks, Wyeth stated.

Centrum Cardio also contains antioxidant vitamins C and E, folic acid and vitamins B6 and B12.

New Formula Centrum has been reformulated based on the latest recommendations from the National Academy of Sciences’ Institute of Medicine. The new formulation contains modified levels of eight key nutrients.