iMedicare, Mirixa partner on new integration

NEW YORK —  Decision automation platform iMedicare and healthcare technology company Mirixa are working together to integrate patient counseling opportunities into the workflows of their partner pharmacies.

The integration of iMedicare’s plan comparison platform into Mirixa’s MirixaPro platform will enable pharmacies to take advantage of medication-related opportunities within their everyday workflow by prioritizing available clinical interventions for each specific patient.

“Mirixa is committed to innovation and technology which identifies and connects patients to trusted pharmacists,” Mirixa CEO Frank Harvey said. “We are excited to partner with a company like iMedicare to help pharmacies optimize patient engagement and take advantage of the opportunities to provide medication management services which improve patient health outcomes.”

The partnership comes on the heels of iMedicare’s implementation of machine learning and augmented reality to give member pharmacies an edge over their competition. The platform delivers easily digested information about local and national Medicare plans.

“Our goal is to provide pharmacies with the best opportunities at the best time, with the best ROI,” iMedicare CEO Flaviu Simihaian said. “This partnership with Mirixa enables thousands of pharmacies to improve health outcomes, while applying a sustainable business model for patient consultations.”