Mscripts introduces new mobile app platform features

SAN FRANCISCO — Users of Mscripts' mobile pharmacy application platform will have a host of new features to make managing prescriptions and shopping easier, according to a presentation the company gave Friday at the Health Innovation Summit.

Mscripts announced that it would add new features to the platform that included integrated shopping lists, upgrades to the Mscripts coupon module and proxy prescription management that will allow one person to manage prescriptions for multiple family members. With the shopping list feature, users can add items to their list by browsing a store's inventory, scanning barcodes, taking photos or typing in the product's name. The upgraded coupon module will allow pharmacies to design and manage coupon campaigns and collect metrics, distributing coupons to shoppers on their phones through text or email messages.

"Pharmacies want to make the process of managing prescriptions and visiting the pharmacy more efficient for their customers," Mscripts CEO Mark Cullen said. "These features, combined with our robust couponing capabilities, save customers time and money."

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