News Briefs
- 2/5/2025
Pinkie intros Overnight Pads
Pinkie is expanding its teen and tween period products by introducing Overnight Pads.
Created after an overwhelming demand from consumers for an overnight solution, the brand created the product to offer supportive overnight protection, as well as accommodate leak-free nightly needs, the company shared.
“Pinkie’s mission has always been to make period care stress-free, empowering, and tailored to the needs of teens and tweens—because they deserve nothing less," Sana Clegg, Co-Founder of Pinkie. "We’re always listening to our community to understand how we can best support them through every stage of their period, and the launch of Overnight Pads is a direct response to what our customers have been asking for. We’re so excited for our customers to experience an option that offers extra coverage, absorbency, and comfort, so that they can sleep soundly knowing they’re fully protected.”
The Overnight Pad is the longest and widest pad the brand offers. An extra wide back is incorporated for all-night confidence while remaining perfectly sized for teens and tweens, the brand said.
Packaged in Pinkie’s soft, and rip-free pouch, the Overnight Pad retails for $8.99 and is available for purchase on Amazon and Target.com.
- 2/5/2025
Honey Bunches of Oats intros chocolate flavor
Honey Bunches of Oats is debuting its first new permanent addition to its cereal portfolio in five years—chocolate.
Made with chocolate and cocoa, the cereal features cocoa-dusted flakes and chocolate granola and chocolate chips.
"As a beloved cereal brand, Honey Bunches of Oats strives to set our fans up for their day with delicious flavors to choose from," said Erin Crawford, senior brand manager. "We are so excited to offer a brand-new flavor featuring our signature flakes and granola so cereal lovers can add some decadence into their packed lives."
Honey Bunches of Oats Chocolate is available now at retailers nationwide.
- 1/29/2025
Entenmann’s Big Chunk Soft Baked Cookies launch nationwide
Entenmann’s Big Chunk Soft Baked Cookies are now available to a wider range of consumers.
The company announced that the baked goods can now be found on retail shelves nationwide.
Made with real butter and semisweet chocolate, the cookies are available in three flavors—chocolate chunk, mint chocolate and salted caramel chocolate.
Retailing for $5.29, each package contains eight individually wrapped cookies.
- 1/28/2025
Mike’s Hard Lemonade debuts Harder Tea
Mike’s Hard Lemonade is rolling out a new bold drink that channels the taste of real brewed tea.
New from the company is the Mike’s Harder Tea line, which features brewed tea and lemons from family-owned farms.
Available in two flavors—Original and Half & Half—each beverage contains an 8% ABV.
Consumers can find Mike’s Harder Tea at retailers that carry the brand’s products beginning in February.
- 1/27/2025
Hairstory unveils Boost Boost, Bond Serum products
Hairstory continues expanding into the hair care space by adding two new products—Bond Boost and Bond Serum.
The products contain a Pro-Target Technology complex that aims to repair damaged bonds and strengthen from within. The hair treatments are also infused with nutrients to aid in replenishing the cuticle, the brand shared.
The Bond Boost is an enhanced damage repair treatment that can be mixed with its New Wash, and is designed to give damaged hair recovery that includes smoothness, softness and shine.
The Bond Serum is a damage repair leave-in conditioner that also offer heats protection and is ideal for those whose strands are prone to frizz, split ends or breakage. It features a lightweight texture that looks to replenish moisture on the cuticle.
Both new launches are available for purchase on Hairstory’s website.
- 1/22/2025
Premier Protein rolls out Indulgence high protein shake line
New from Premier Protein is Indulgence, a line of protein shakes.
The shakes contain 30 g of protein, 3 g of sugar and 170 calories per serving. The shakes are designed to curb sweet cravings without a sugar crash, per the company.
The range includes Decadent Dark Chocolate, Salted Caramel Truffle, Chocolate Covered Strawberry and White Chocolate Raspberry.
Additional information, including a store locator, can be found on Premier Protein’s website.