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News Briefs

  • 9/12/2022

    Rafa receives FDA OK for Midazolam autoinjector

    autoinjector teaser

    Rafa has obtained the Food and Drug Administration’s clearance for its 10 mg midazolam auto-injector for the treatment of status epilepticus in adults.

    The Midazolam 10 mg auto-injector is indicated for the treatment of status epilepticus, or prolonged seizures, in adults. As such, this new auto-injector can be used to treat seizures resulting from nerve agent exposure. According to the U.S. JPEO-CBRND, the auto-injector will replace the currently fielded convulsant antidote for the nerve agent diazepam autoinjector.

    Rafa’s innovation resides in the use of an auto-injector to be administered intramuscularly to the thigh (can be administered through clothes as well), in a manner that does not require an intravenous line. This is a significant advantage in a field setting during an emergency when fast treatment reduces the likelihood of permanent damage that could result from a continuous seizure, the company said. 

    We are proud of the FDA approval for this lifesaving product, said Amir Levin, CEO of Rafa. It is made in Israel and is meaningful news to the world of medical emergency solutions, thus strengthening Rafa’s key role in providing reliable products to armies, governments and first responders worldwide.

    The product is made at Rafa’s manufacturing site in Jerusalem and is already sold under EUA in other territories. 

    The usability of the auto-injector has a significant medical advantage in its immediate treatment effect, as well as in reducing long-term damage,” said Roy Shay, head of emergency solutions at Rafa. Clinical studies confirmed the correlation between early treatment of status epilepticus and a reduced risk of an ongoing and irreversible neurological damage. This product could assist in saving many lives around the globe.

  • 9/9/2022

    One Brands launches crunchy protein bars

    one crunch teaser

    One Brand is adding a bit of a crunch to its popular protein bars with a new product line — One Crunch.

    Featuring 12 g of protein and 1 g of sugar, the bars come in peanut butter chocolate chip, cinnamon French toast and marshmallow treat varieties.

    “After a day of working hard, new One Crunch protein bars are the perfect way to power through afternoon hunger and fatigue,” said Eric Clawson, One Brands’ general manager. “One Brands is known for our flavor innovation, and you can expect more exciting and delicious flavors like marshmallow or French toast, delivered without all the sugar and combined with powerful protein in this new line of bars.”

    One Crunch bars are available for purchase online and in select stores at Walmart. The products will be launched at a later date on Amazon and Target.

  • 9/7/2022

    General Mills sweetens snack time with Trix Popcorn

    trix popcorn teaser

    A new popcorn is joining the General Mills family.

    Trix Popcorn is the latest launch from the company, which is a crunchy popcorn snack that contains a Trix-flavored fruity glaze along with bits of the cereal, the company said.

    Inspired by other cereal and popcorn snack flavors that have been released, including Cinnamon Toast Crunch popcorn with Cinnadust Glaze and Cocoa Puffs popcorn with Cocoa Glaze, the snack features a balance of sweet and salty notes.

    Consumers currently can find Trix Popcorn available at Sam’s Club in a 20-oz. bag that retails for $6.48 and in a 7-oz. bag that will retail for $3.69 at Walmart beginning in October.

  • 9/6/2022

    Glamnetic takes on short round manicures with Choose Your Vibe collection

    glamnetic choose your vibe collection

    Glamnetic is showcasing a brand new press-on manicure collection designed for those who prefer a short round nail shape.

    The Choose Your Vibe line features eight designs that include Lots of Love, Pretty Picnic, A Good Day, Shroomies, Pure Intentions, Day Trip, Mu Cherie and Hot Dot.

    Like all of Glamnetic’s press on, each set in this new collection is reusable, customizable and made with high-quality material that is easy to file or clip and will not bend or split, the company said.

    Made to last up to three weeks of wear, the nails are vegan, cruelty-free and topped with a layer of UV coating to achieve a salon-quality finish.

    Each nail design retails for $14.99 each and the entire collection is available for $89.94 online.

  • 9/2/2022

    Sally Hansen’s “School for Good & Evil” collection features fantasy-inspired shades

    Sally Hansen Miracle Gel X Netflix The School for Good & Evil collection

    Sally Hansen is teaming up with Netflix to launch a collection of polishes that will have consumers feeling as if they are in a fantasy novel.

    Inspired by the “School for Good & Evil,” premiering on the streaming platform, the Sally Hansen Miracle Gel X Netflix The School for Good & Evil collection was influenced by the young adult novel turned film.

    Designed to help consumers achieve a perfect manicure with imaginative shades, Sally Hansen’s Miracle Gel line features color set technology, lasts up to eight days and does not require a UV lamp for application.

    Available shades include True Beauty Comes from Within; The Storian; Not What It Gleams; Lovey Dovey; Good is Great; Can’t Settle, Won’t Settle; Fresh Villainy; It’s Better Being Bad; Magic Mirror and Lesso Go.

    The Sally Hansen Miracle Gel X Netflix The School for Good & Evil collection will be available in September at mass market, drug store, food and ecommerce retailers nationwide.

  • 9/2/2022

    Theraflu to launch Flu Relief Max Strength

    Theraflu Flu Relief Max Strength

    Haleon is previewing a new product, which is among the first consumer health product releases since the company’s launch.

    Just in time for cold and flu season, this September consumers will be able to pick up Theraflu Flu Relief Max Strength.

    Featuring 1,000 mg of acetaminophen, the product offers relief for several common flu symptoms — including fever, body ache, sore throat pain, cough and runny nose — for up to 6 hours and is available in a variety of formulations for all types of lifestyles and preferences, the company said.

    Theraflu Flu Relief Max Strength will be available over the counter in September and online in mid-late September.

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