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Rice Krispies Treats pays homage to homemade treats

12/15/2020

Rice Krispies Treats are paying tribute to homemade treats with a brand new launch — Homestyle.

The latest debut from the brand features extra marshmallows folded into every bite, the company said.

Available in chocolate and original flavors, the snacks are individually wrapped with a writeable wrapper.

“We all have memories of our families and friends in the kitchen preparing for celebrations and gatherings, and Rice Krispies Treats Homestyle look and taste like those memorable, homemade treats we make together,” Sarah Reinecke, director of brand marketing at Kellogg’s portable wholesome snacks, said. “For anyone gathering virtually, we wanted to give our fans a treat to enjoy the recognizable homemade taste that hearkens the emotions time together creates.”

Rice Krispies Treats Homestyle will be available nationwide in January at the suggested retail price of $4.98 per 12-bar box.

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