Silk debuts coconut milk Greek-style yogurts

Silk is looking to channel the signature texture of traditional Greek yogurt, but with a plant-based twist.

The Broomfield, Colo.-based company is rolling out its new Greek Style Coconutmilk Yogurt Alternatives, which is free of dairy and artificial sweeteners, contain 10 g of plant-based protein, live and active cultures, and is certified vegan, the company said.

“Seventy percent of plant-based beverage buyers are not yet buying plant-based yogurt alternatives,” Lia Stierwalt, senior director of marketing, Silk plant-based yogurt alternatives said. “We saw an incredible opportunity to appeal to those who are already familiar with a plant-based lifestyle, as well as those who love Greek style yogurt. Silk is already a plant-based yogurt aisle favorite, and now we are tackling the elusive Greek style category head-on. As part of our product innovation process, we tested Silk Greek with many consumers. We are confident that we’re delivering a fantastic tasting, high-protein, plant-based yogurt alternative.”

Available in four flavors — vanilla, strawberry, lemon and blueberry — this plant-based yogurt alternative is available at such retailers as Albertsons, Safeway, Publix, Jewel, Giant Food, Stop ‘n Shop, ShopRite, Hy-Vee and Raley’s for the suggested retail price of $1.99.