Simbe rolls out mobile application, virtual tour capabilities
As the majority of retailers embrace in-store technologies that improve business and store team performance, Simbe is introducing two new, cutting-edge product capabilities.
The first solution, Simbe Mobile, is a configurable mobile application that puts Simbe’s Store Intelligence platform in the palm of store teams’ hands, offering prioritized inventory and pricing tasks, near real-time data analytics, planogram compliance and more, on any device.
The second solution is a breakthrough Simbe Virtual Tour feature that empowers retailers to view their stores from anywhere at an unmatched depth and frequency. This provides retail teams with remote insights to optimize store layouts and make strategic decisions with ease, saving significant resources while ensuring store operations and product presentation standards.
[Read more: Simbe partners with Plexus to scale manufacturing, meet global retail demand]
“Retailers have, historically, relied on costly capture services to take one-time snapshots of stores on an annual basis," said Greg Buzek, founder, president and principal analyst of IHL Group. "At the same time, we know store teams across retail sectors yearn for more advanced, user-friendly tools that drive efficiency and effectiveness in day-to-day store operations. Because of solutions like Simbe’s that support both corporate and store-level objectives, top retailers gain unprecedented insight into store and inventory conditions.”
Store teams using Simbe’s platform receive reports, dashboards and recommendations through both a web application and, now, a configurable Simbe Mobile application that is available on multiple devices – including iOS, Android and Zebra:
• Simplified task management: Simbe Mobile streamlines retail operations by prioritizing daily inventory and pricing tasks in a way that’s intuitive and easy to follow, drastically improving workflows, productivity and technology adoption.
• Enhanced inventory monitoring and responsiveness: Simbe Mobile increases efficiency with key inventory dashboards and reports, as well as a product scan feature that speeds inventory checks, enabling proactive management and improved customer service.
• Remote compliance assurance: Simbe Mobile ensures high standards of store compliance and strategic product placement through capabilities like planogram execution and its new Simbe Virtual Tour solution.
With Simbe’s Virtual Tour function, accessible through both its web and mobile applications, retailers gain frequent access to high-definition, 360-degree views of their store interiors.
[Read more: SpartanNash to roll out Simbe's Tally technology robot in Michigan, Indiana]
Specific capabilities include:
• Extensive virtual store navigation: Simbe Virtual Tour provides a complete virtual store view, saving retailers time and travel costs. This not only supports advanced operational planning and troubleshooting, but also serves as a tool for optimizing product merchandising and stocking strategies.
• Improved remote oversight: Simbe Virtual Tour represents a revolutionary approach to store monitoring by enabling frequent, autonomous interior scans, transforming expensive annual processes into cost-effective, continuous oversight.
• Unmatched visual views: Through Tally, Simbe captures detailed snapshots and time-lapses of each aisle at multiple heights to provide diverse views of retail interiors and a near real-time understanding of store and shelf conditions.
“We are thrilled to equip our valued retail partners with groundbreaking solutions that power a radical new approach to capturing and understanding store data,” said Brad Bogolea, CEO of Simbe. “The quantifiable outcomes that our global customers produce every day affirm that only Simbe delivers the advanced technology retailers need to quickly prioritize inventory tasks from most to least urgent, verify stock levels before the pre-dinner rush, implement seasonal promotions, remotely assess high-risk areas to enhance theft prevention and more.”