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ECRM honors new Banana Boat, E.T. Browne products

7/20/2015
NEW YORK — Banana Boat, an Edgewell Personal Care brand, won this year’s Drug Store News/ECRM Best New Product Award in the Sun Care category for its 6 oz. SunComfort SPF 30 Lotion. Banana Boat accepted the award at ECRM’s Sun Care event, from July 12 to 15 in Tampa, Fla.

E.T. Browne Drug Co was named the finalist with the Palmer’s Cocoa Butter Formula Eventone Suncare SPF 30 Sunscreen Lotion. The 8.5 fl. oz. product includes natural cocoa butter, shea butter and coconut oil. Its CocoaPlex Technology helps prevent dark spots, uneven skin tone and premature aging, and provides 80 minute water/sweat resistance and UVA/UVB Broad Spectrum protection.



“We congratulate Banana Boat and E.T. Browne on their recognition at this year’s event,” Sheena Sales, sales manager for ECRM’s HBC division, said. “All of the entries had outstanding products, and we’re honored to have this opportunity to highlight the winners with a leading trade media brand like Drug Store News.”

Buyers selected the products from more than a dozen entries in the award program, voting on product innovation and packaging.

Available in C-Spray SPF 30 and 50, Banana Boat’s SunComfort Lotion allows sand to easily brush off as it moisturizes and protects skin.
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