Ricky’s NYC founder unveils new venture
NEW YORK — Ricky Kenig, founder of New York City’s infamous beauty supply chain Ricky’s NYC, has left the company to start a new beauty venture. Enter Kenig + Alcone.
Kenig partnered with Alcone Co., a distributor of professional makeup, to open the shop in March 2014.
Located at 6th Avenue and 14th Street in New York City, the beauty curator shop blends Alcone’s professional makeup and brand name with Kenig’s expertise in hair.
“What I tried to do is think back to what I did 25 years ago [at Ricky’s]. And 25 years ago, you didn’t have social media and you didn’t have cell phones,” Kenig said. “… But [we built] a business by remembering the customers and making it so that when a customer came into the store, if we don’t have it, you don’t need it.”
With standout customer service at its core, the store is minimally decorated to let the products take the limelight. The two-story shop carries about 500 specially selected lines in hair and makeup, and also offers educational classes and events.
While Kenig works to fine tune the operation, he plans to open a second New York City location at some point, and eventually expand outside of the city, most likely to Miami’s South Beach.
Kenig partnered with Alcone Co., a distributor of professional makeup, to open the shop in March 2014.
Located at 6th Avenue and 14th Street in New York City, the beauty curator shop blends Alcone’s professional makeup and brand name with Kenig’s expertise in hair.
“What I tried to do is think back to what I did 25 years ago [at Ricky’s]. And 25 years ago, you didn’t have social media and you didn’t have cell phones,” Kenig said. “… But [we built] a business by remembering the customers and making it so that when a customer came into the store, if we don’t have it, you don’t need it.”
With standout customer service at its core, the store is minimally decorated to let the products take the limelight. The two-story shop carries about 500 specially selected lines in hair and makeup, and also offers educational classes and events.
While Kenig works to fine tune the operation, he plans to open a second New York City location at some point, and eventually expand outside of the city, most likely to Miami’s South Beach.