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Twizzlers brings mystery to its twists

The Hershey brand is debuting Twizzlers Twists Mystery Flavor, with plans to reveal the flavor this summer. 
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Twizzlers is adding a layer of mystery to its product offerings. The Hershey brand is debuting Twizzlers Twists Mystery Flavor, with plans to reveal the flavor this summer. 

"For centuries, humans have been intrigued by unsolved mysteries - Big Foot, Loch Ness, El Chupacabra," said Ryan Hagemeyer, senior associate brand manager for Twizzlers. “In 2021, Twizzlers is getting in on the mystery game with a fun and flavorful twist by introducing its first-ever Twizzlers Twists Mystery Flavor!"

The limited-edition flavor will be debuting nationwide this spring with a suggested retail price of $2.39 per pack. 
 

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