Amorepacific acquires Tata Harper
Amorepacific has entered into a definitive agreement to acquire Tata’s Natural Alchemy, also known as Tata Harper.
This acquisition signals the company’s intention to continue its growth in global markets with a focus on consumers in North America.
Tata Harper’s co-founder will continue to lead the brand once the acquisition is finalized, which is expected to occur in the fourth quarter of 2022.
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“Tata Harper is a clean beauty brand instilled with the core values of healthy beauty — values that society and consumers are looking for today," said Jinpyo Lee, chief strategy officer at Amorepacific Group. "Fueled by Amorepacific’s top-notch R&D and P&L infrastructure, we expect Tata Harper will be able to significantly expand its footprint in the Western and Asian markets.”
Since its launch in 2010, Tata Harper has worked to adhere to the principle of clean beauty in everything from product development to packaging. The brand uses 100% naturally derived ingredients without any genetically modified organisms, toxins, fillers, artificial colors or fragrances, or synthetic chemicals, the companies said.
“Henry and I founded the brand on our farm in Vermont in our quest to develop a portfolio of products which will deliver efficacious results and a luxury experience without having to compromise your health,” said Tata Harper co-founder and co-CEO. “Our approach to formulation, including full control of manufacturing, has allowed us to pioneer the next generation of beauty. I look forward to leveraging Amorepacific’s expertise to drive global growth and continue to serve our consumers, who rely on Tata Harper to deliver the most results from their skincare.”
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Tata Harper currently sells its products in 25 online stores, including its own direct-to-consumer website, Net-a-Porter, and Cult Beauty, as well as in over 800 brick-and-mortar retailers such as Sephora, Bluemercury and Neiman Marcus.