Gisselle Gaitan
ARTICLES BY THIS AUTHOR
- 1/16/2025
E.l.f. Beauty partners with activist, astronaut Amanda Nguyen for new campaign
E.l.f. Beauty is teaming up with activist, Nobel Peace Prize nominee and astronaut Amanda Nguyen, for a new iteration of the Show Your(s)e.l.f. series. - 1/16/2025
Betty Crocker debuts afternoon tea kits inspired by Netflix’s 'Bridgerton'
Betty Crocker collaborated with Netflix's “Bridgerton” to launch baking kits that include crème puffs, sponge cakes and scones. - 1/14/2025
Haut.AI debuts Generative.Skin interactive experience, makes SkinGPT commercially available
The AI-powered beauty intelligence tool company announced that its SkinGPT technology is now commercially available. - 1/13/2025
Daash secures $5.5M in seed funding to support beauty-focused AI insights
Daash’s platform provides retailer-specific insights across categories to help brands understand how they are performing against their competitors. - 1/12/2025
Tylenol names recipients of Athlete Recovery and Care Commitment Grant
The 10 women athletes who have been selected for the grant will receive $10,000 to supplement the financial burden caused by medical bills and injury rehabilitation. - 1/12/2025
CoverGirl’s Lash Blast Supercloud Mascara takes lashes to new heights
Infused with vegan collagen, vitamin B5 and amino acid, the product contains an air-whipped emulsion formula that feels weightless on the lashes, the company shared. - 1/12/2025
Eucerin’s Radiant Tone line aims to reduce dark spot appearance
The brand shared that its new Radiant Tone collection is formulated with highly efficacious ingredients that help improve the look of uneven skin. - 1/9/2025
Target adds variety to wellness assortment
The retailer announced plans to roll out more than 2,000 new items across a variety of categories, with more than half the new items priced under $10. - 1/9/2025
Mars kicks off Valentine’s Day early with holiday-inspired assortment
Mars is helping consumers prep for Galentine’s Day and Valentine’s Day with a range of customizable gifts, party favors and limited-time seasonal flavors from its M&M’s brand. - 1/9/2025
Sally Hansen transforms adhesive nail category with Salon Effects Perfect Press-On line
The new Salon Effects Perfect Press-On nail collection is infused with vitamin E and B5 in its adhesive and glue, per the brand.
