Skinfix to enter feminine care product market

HALIFAX, Nova Scotia — Skinfix is entering the feminine care product market by merging with SweetSpot Labs, a maker of natural personal care.



SweetSpot Labs is a line of feminine skin care products designed by women for women that uses natural ingredients and doesn’t include glycerin, sulfates, parabens, alcohol, gluten, soy or dairy. The SweetSpot Labs line of products includes Spot Fresh! Gentle Wash, Spot Refresh! On-the-go Wipettes and 100% Love It! Moisturizer.



Skinfix will soon be launching these products in three new collections, including Citrus Galbanum, Geranium Lavender and Unscented.

 

“There is tremendous opportunity to shake up the feminine care market and build on the cult following of SweetSpot Labs products,” stated Amy Gordinier-Regan, CEO of Skinfix. “A women’s sweet spot is one of the most sensitive areas of the body, and using everyday body washes or bar soaps that have the wrong pH, stripping cleansers and glycerin can upset the natural, healthy chemistry.”

 

“We are excited to build on the SweetSpot Labs products and the new collections are infused with natural essential oil fragrances that are fresh, clean and are a more upscale offering than what’s currently in the market,” stated Francine Krenicki, SVP, product development at Skinfix. “The heart of each fragrance is citrus which fits in perfectly with the right pH profile, won’t contribute to irritation and has the ability to naturally deodorize.”

 

Skinfix will be refreshing the SweetSpot Labs brand and will continue to evolve the natural product line to meet the feminine care needs of today’s  women.