Personal Care

The new launches include a bonding line, a natural dry shampoo and a body wash with food-inspired ingredients.

Klar & Co won for its Melting Hyaluronic Mask, Sundae Body was a finalist for its Birthday Cake Whipped Shower Foam and IONI Cosmetics won the award for Best Room.

The Amazon Parafarmacia & Beauty store, located in the Milan city center, features an assortment of products from brands such as Eucerin, La Roche-Posay, Vichy and Avene, among others.

The new Age Defense line is formulated to address a range of skin care concerns that include loss firmness, wrinkles, dryness, rough texture and dullness.

The all-in-one scrubs are designed to cleanse the skin to remove dead and dry skin, as well as wash away dirty and grime.

An extra wide back is incorporated for all-night confidence while remaining perfectly sized for teens and tweens, the brand said.

The retailer announced plans to roll out more than 2,000 new items across a variety of categories, with more than half the new items priced under $10.

In the first phase of this partnership, the former football star shares his stance on the product range and how it works to protect him everywhere.