Maybelline New York’s iconic ‘90s jingle makes a comebackThe relaunch of “Maybe It’s Maybelline” jingle will start with a campaign starring brand ambassadors Gigi Hadid, Storm Reid, Peggy Gou and Shay Mitchell. SOCi debuts 2024 Local Visibility Index SOCi unveiled the 100 most visible local brands that are capitalizing on the $54.1 billion opportunity in localized digital marketing. Dove celebrates six decades of its Beauty Bar with new campaign The iconic Dove Beauty Bar is celebrating six decades and is rolling out a campaign that normalizes aging. Cetaphil intros chemical exfoliation line To introduce its new line of chemical exfoliation products, the brand is teaming up with beauty content creator Katie Fang. Vaseline launches Pro VitaB3 Serum-Burst Lotion alongside Olympian Jordan Chiles Vaseline’s new Pro VitaB3 Serum-Burst Lotion transforms into water droplets upon application, absorbing instantly into the skin. Skin Centrick launches Turmeric Serum The serum is designed to tackle a variety of skin concerns, such as uneven skin tone, dullness and aging signs. Inside Beauty: RoC Skincare, Revieve personalize skin care shopping Inside Beauty sat down for a conversation with Revieve and RoC Skincare to discuss the recently launched AI Skin Insight tool. Community Builder: A conversation with Sophia Dennis The Beautycon executive talks about the importance of community and what the future holds for the event. Ari Lennox named Kiss Colors & Care brand partner The brand also shared that it will work with Lennox to spotlight its new Edge Fixer Extreme and Edge Fixer Wax Stick. Brands are neglecting their digital presence at the local level Most multi-location brands fail to appear in three out of four local searches. First Previous 14 15 16 17 18 Next Last