Entertainment Tie-ins / Licensing

The seasonal launches include Kit Kat Ghost Toast and Reese’s Werewolf Tracks.

The limited-edition Fanta x Beetlejuice Beetlejuice range includes a new flavor and product packaging featuring characters from the film.

The new lipstick is rolling out with a campaign featuring Ciara, Pom Klementieff and Camila Morrone.

The collection features seven nail designs that incorporate Kate Spade New York’s signature green hue, black and white polka dots, stripes, pops of color and florals.

The singer is debuting her third fragrance—Cherry Baby—created in partnership with Scent Beauty.

The Kelce Mix Cereal, combines their top cereal picks—Cinnamon Toast Crunch, Lucky Charms and Reese’s Puffs—into one bowl.

Sixty six percent of Generation Z, defined as those born between 1997 and 2012, have purchased a product that appeared in creator-generated content.

International Delight and 20th Century Studios have come together on a line of coffee and creamers inspired by the classic holiday film, “Home Alone.”