David Orgel takes a look at how retailers vying to differentiate in this hyper-competitive environment might benefit from taking marketing ideas from a different field — the baseball field.
Crazy Foam's new Wonder Woman and Harley Quinn Super Hero Hydrating Face Masks contain golden chamomile and lemon extract to revitalize skin with essential nutrients and moisture, the company said.
Tic Tac's new Open Up campaign introduces its new brand persona, Mr. Tic Tac, who wants to help people open up in order to share life’s lighthearted moments with others.
AcneFree launched three new products — The Witch Hazel Mattifying Toner, Blackhead Removing Scrub with Charcoal and Kaolin Clay Detox Mask — and announced that it will be working with actress Laura Marano to underscore the importance of balanced care when treating oily and acne prone skin.
Guests for the two-day Sephoria event include Chrissy Teigen, Charlotte Tilbury, Jen Atkin, Natasha Denona, Zanna Roberts Rassi, Patrick Ta and Elaine Welteroth, among others.
Rimmel London launched its (Street) Art of Beauty tour, which is an immersive, cross-country experience that invites consumers to celebrate their individuality.
Nulo partnered with Food Network star Katie Lee and her dog Gus and gold medal Figure skater Tara Lipinski and her dog Dublin to launch its Mix-It Meals, which contain culinary-inspired recipes that feature more than 290 meal combinations.
