Media Advertising

Boiron USA, the Newtown Square, Pa.-based OTC manufacturer that is gaining traction with retailers and consumers across the country as it broadens product portfolio.

Revamped packaging for Fresca’s three flavors — original, citrus and black cherry citrus and peach — will feature an artisanal look, the company said.

Ouai’s Air Dry Foam contains kale extract, panthenol, carrot protein and notes of magnolia, lily, blackberry, violet and cedar-wood.

To help promote the brand Abbott signed "Grey's Anatomy" actress Kate Walsh.

The two-day 2018 CHPA Marketing Conference, set for July 16 and 17 in Philadelphia, is one that organizers said will be filled with education and networking opportunities for OTC marketers.

Moosehead’s Pale Ale contains 5% ABV, is made with 100% Canadian barely and features floral aromatics and caramel tones, the company said.

The Chicago-based company released Heinz Real Mayonnaise, which is made with 100% cage-free eggs and wants the public to vote on the possibility of Mayochup hitting store shelves.

Camila Mendes, who plays Veronica Lodge in the CW's “Riverdale,” will work with the John Frieda team to create content that highlights her personal hair story and the role it’s played in her life, the Kao USA brand said.