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  • Steripod unveils kits for the holiday season

    Steripod Kits for men, women and children, which feature four clip-on toothbrush protectors, two tongue cleaners and two clip-on razor protectors, can be purchased on the company's website.
  • Candy makers eye healthy, premium options while extending existing lines

    Even as more candy suppliers emphasize offering healthier alternatives to their own products, they also are coming out with a broad assortment of line extensions and premium-priced items to get traditional candy consumers to step up and buy a few more items.
  • Deodorant makers eye natural, new delivery methods

    The deodorant category has not been spared from the trend that has roiled other segments, namely consumers gravitating toward products that contain natural and organic ingredients, as well as a variety of scents that are naturally sourced and considered therapeutic.
  • Take me out to the marketing game

    David Orgel takes a look at how retailers vying to differentiate in this hyper-competitive environment might benefit from taking marketing ideas from a different field — the baseball field.
  • Smirnoff's No.21 vodka is now non-GMO

    In a new ad starring actors Ted Danson and Jenna Fischer, Smirnoff announced that its No. 21 vodka is now made with non-GMO grains.
  • Oberto expands Pacific Gold Reserve line

    Oberto added the Jerky Trail Mix, Smoked Sausage Sticks and Cracked Peppercorn Turkey Jerky to its Pacific Gold Reserve collection, which focuses on creating on high-quality craft meat snacks, the company said.
  • Kmart Pharmacy to offer free flu shots

    Through April 30, 2019, Kmart Pharmacy is offering free flu shots, including the Fluzone High-Dose influenza vaccine, and allowing Shop Your Way benefits to members $5 Cashback points when they get a flu shot.
  • M&M’s packs on the scares with Halloween campaign

    M&M’s is getting in the Halloween spirit by unveiling its new campaign for the holiday — it's first since 2007 — which features a commercial spot and print ads.
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