Retail Media

DALLAS — Kimberly-Clark’s Kleenex brand on Tuesday introduced two new products, which the company says are designed for multitasking consumers.

The new Kleenex Ultra Soft Go-Anywhere Pack tissue features a slim format, a snap strap and a sealable lid that dispenses tissues easily. It is available in four designs and has three times more tissue than Kleenex’s On-the-Go packs, with 30 tissues per pack.

Kleenex Multicare tissue is 75% larger and 50% stronger than Kleenex Trusted Care tissue. It also is available in four package designs.

CHICAGO — IRI on Monday partnered with Experian on a initiative designed to drive a better return on advertising spend for marketers and improve shopping experiences.

The joint effort enables marketers to leverage IRI ProScores, an audience targeting solution built from household purchase data. As part of the agreement, Experian’s clients will have direct access to IRI ProScores.

With Amazon continuing to dominate as the world’s largest e-retailer, do you know how your products are performing on Amazon? See how your brand stacks up in the Amazon Fastmovers Report.

SAN FRANCISCO  — Two things will happen when, as many reports are suggesting, the merger between Walgreens Boots Alliance and Rite Aid is approved within the next week. Walgreens will bring to bear an augmented value to its health partners through a significantly greater market penetration. And that same national market heft will benefit the Chicagoland retailer as it breathes a little pizzazz back into its beauty offerings.

WATERBURY, Vt. — Keurig and Swiss Miss are joining together to unveil two new varieties of Swiss Miss Hot Cocoa K-Cup pods for consumers to enjoy this season.

DOWNERS GROVE, Ill. - Less than a year after launching its brand exclusively at Kroger stores, Optimum Nutrition's sports nutrition brand Trusource is expanding its retail presence to Target, Walgreens, Giant Eagle and HEB.