Hostess is celebrating its centennial by launching birthday cake flavored cupcakes and a CupCake Craze retail program, which features limited-edition varieties.
Natural and organic features are driving the feminine hygiene category, giving retailers the opportunity to offer a broader assortment and increase profit margins and penny profits.
Secret announced the launch of four new products, and that it will be enlisting up to 10 women to tell their personal stories of strength and fortitude.
Ritas Spritz contains a lower alcohol content and is available in such flavors as white peach rosé, pear orange sangria and strawberry blueberry sangria.
Better Butterfinger's recipe includes United States grown peanuts, a chocolate coating, peanut butter, a double layer and higher-quality packaging, the company said.