Call Her Daddy’s Alex Cooper unveils Unwell Hydration beverage line

Alex Cooper, the host of the “Call Her Daddy” podcast and founder of The Unwell Network, is expanding her empire with a new beverage line. 

Unwell Hydration features an assortment of packaged drinks to aid users in ramping up their hydration needs, the company shared. 

Each beverage contains more than 700 mg of electrolytes, a blend of B-complex vitamins and green coffee extract for a boost of caffeine. 

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"Women are often expected to juggle multiple roles and be everything to everyone, which is why I wanted to create a hydration drink that helps replenish what we give out," said Alex Cooper. "Hydration, however, is a universal need, and that's what truly matters—a drink that supports wellness for everyone, regardless of who you are."

Available in three flavors—strawberry, mango citrus and orange hibiscus—Unwell Hydration will be available exclusively at Target beginning Jan. 1 for an SRP of $2.49 per bottle. 

The line will expanding its distribution to additional retailers across the United States throughout 2025.