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Higher alcohol content, craft beers brew sales
Brewers finally have something to celebrate. After three years of flat performance, the category is up 5.3% due to a flurry of new introductions. In an attempt to keep the momentum going, Anheuser-Busch InBev introduced several new products just in time for the Super Bowl.

The newest launch is Budweiser Black Crown, a beer the brewer claims has more body, color and hop character than the flagship lager, as well as a slightly higher alcohol content, at 6% alcohol by volume.
Convenient cleaning
RACINE, Wis. — SC Johnson's new Windex Touch-Up Cleaner offers consumers a fast and convenient way to clean and sanitize the most frequently used surfaces in the home. An inventive new pump design makes it easy to clean and sanitize surfaces. A push on the pump applies the formula onto a paper towel, bath tissue or clean sponge, making cleanup convenient. Windex Touch-Up Cleaner is available in two varieties: Bathroom Fresh Scent and Kitchen Glistening Citrus Scent.

Beech-Nut Nutrition taps Hispania Public Relations as Hispanic PR agency

MIAMI — Miami-based Hispania Public Relations, Inc., has been chosen the Hispanic Public Relations agency of record by Beech-Nut Nutrition Corp. The announcement was made today by Hispania co-owner and president Sergio Lopez-Miro.
Honest Tea expands Honest Fizz soda line across the country

BETHESDA, Md. — Honest Tea, maker of organic bottled teas, is expanding its line of Honest Fizz naturally sweetened, zero-calorie sodas nationwide after a successful pre-launch, the company announced last week.

Honest Fizz is naturally sweetened with a blend of stevia leaf extract and erythritol, a natural sugar alcohol. None of the ingredients in Honest Fizz contain GMOs. There are four varieties to choose from in the new line of soda drinks: Lemon Limey, Orange Pop, Professor Fizz, and USDA Organic Root Beer.
Popcorn, Indiana unveils new FIT popcorn variety

ENGLEWOOD, N.J. — Popcorn, Indiana has announced a new flavor to add to its line of FIT popcorn snacks: FIT Real Butter.

FIT Real Butter received certification from the American Heart Association and earned the Heart-Check mark, meeting the organization¹s requirements for heart-healthy foods as part of an overall healthy diet.
Reinventing Rexall Pharma Plus

It has been just over a year since Frank Scorpiniti took the helm at Canada's Rexall Pharma Plus. And, as the Canadian retail market continues to heat up, the company has officially taken the lid off a reinvention of its business, from its stores and its brand, to the products and services in its stores.
Juice meets coffee

PURCHASE, N.Y. — PepsiCo is testing the waters of a new beverage segment with Kickstart, a new breakfast drink that's a mix of Mountain Dew and 5% real fruit juice. The beverage comes in two flavors, orange citrus and fruit punch, and has 80 calories per 16-oz. can, about half the calories found in a typical soda.

So far, Kickstart is being positioned as an alternative to coffee or juice, and not as an energy drink.
Stanley celebrates 50 years of PowerLock tape measure with special editions

NEW BRITAIN, Conn. — Stanley Tools is celebrating the 50th anniversary of its launch of the PowerLock tape measure line by releasing a limited-edition series of five tape measures featuring new designs to highlight its history, the company said Friday.
Arco Health introduces weight-loss gum

BELLEFONTAINE, Ohio — Arco Health Inc. announced this week the release of a new chewing gum designed to aid users in losing weight and to keep their appetites in check. New Diet-Burst Gum is formulated to make a person feel fuller and quell cravings between meals.
Wrigley plans caffeinated gum launch next month

CHICAGO — Wm. Wrigley Jr. Co. is launching a new chewing gum that comes with a kick.

The chewing gum maker, part of Mars, plans to introduce Alert Energy Caffeine Gum next month, with full distribution expected this summer. The gum, which the company will launch at convenience stores, supermarkets and mass merchandisers, is designed for adults aged 25 to 49 who use caffeine for energy and want a portable product that lets them control caffeine intake, the company said.