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CINCINNATI — Procter & Gamble has announced a string of organizational changes, including the retirement of Edward Shirley, vice chairman of beauty and grooming, after 33 years of service.

Shirley will retire from P&G, effective Jan. 1, 2012. Until that time, effective July 1, 2011, Shirley has been named vice chairman on special assignment, continuing to report to Robert McDonald, P&G chairman, president and CEO. Shirley will be focused on ensuring the seamless transition of the beauty and grooming business, P&G stated.

SOMERSET, N.J. — Tic Tac is kicking off summer with two new mint flavors.

New wild cherry and peach fusion Tic Tac mints are being supported with the brand's Shake It Up summer campaign on Twitter, which includes a series of sweepstakes and more.

CLEVELAND — American Greetings is promoting Taylor Swift's Mother's Day card collection by teaming up with CoverGirl to ask fans to share "the best day" spent with their moms on the greeting card brand's Facebook page.

PRINCETON, N.J. — Stain remover OxiClean has teamed up with Laura Posada, wife of Major League Baseball star Jorge Posada, to give hometown sports leagues the chance to win $10,000 for their organization.

NEW YORK — "A new way to do energy" has hit the market.

Sheets — a brand co-developed by basketball star LeBron James, along with PureBrands CEO Warren Struhl and co-founders Jesse Itzler and Maverick Carter — are individually wrapped, paper-thin dissolving strips that tout the same amount of caffeine as a cup of premium coffee in one small strip, which is about 100 mg, without containing any sugar or calories, the company said.

BETHESDA, Md. — Honest Tea is adding another zero-calorie beverage to its lineup.

New zero-calorie, USDA-certified organic, caffeine-free classic lemonade is the first zero-calorie Honest Ade naturally sweetened with organic stevia, the company said. The new variety is the brand's second zero-calorie offering.

CLEVELAND — American Greetings is introducing digital slideshow cards for Mother's Day.

The cards, which are available in both preloaded and customizable versions, feature full-color LCD displays, high-quality audio and multi-image slideshows set to music.

IRVING, Texas — Consumers have helped Hostess add a new Twinkie flavor to its lineup.

Based on its Hostess Twinkie Mania sweepstakes, the snack brand will debut lemon meringue Twinkies next year for a limited time.

Lemon meringue edged out the raspberry tart, cookies 'n creme and blueberry pie flavors.