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Styling products create wave in hair care
Whether it’s creating beachy waves, sexy curls or modern ponytails, women aren’t shying away from styling their best fashion accessory: hair.
Sales of styling products are on the upswing, according to the data provided by SymphonyIRI. The market research firm reported that for the 52 weeks ended Nov. 27 at food, drug and mass (excluding Walmart), sales of hair spray/spritz rose just shy of 1% to about $418.8 million, while sales of hair-styling gel/mousse rose 1.8% to about $642.7 million.