Differin, Walgreens partner to support Retinoid Education Week

Differin is celebrating the fourth annual Retinoid Education Week with several initiatives.

The brand, which is manufactured by Galderma Laboratories, is using the week to educate those with acne about the power of retinoids.

One of the ways the acne brand is kicking off the celebrations is through a collaboration with Walgreens.

Differin and the retailer will be working together to drive awareness around the effectiveness of retinoids and how they work to clear and prevent acne. Walgreens and its beauty consultants will help consumers via educational content and promotions online and in-store, the company said.

“We are so thrilled to be partnering with Differin again to celebrate Retinoid Education Week,” Lauren Brindley, group vice president of beauty and personal care at Walgreens said. “As America’s community pharmacy, Walgreens is committed to providing an unparalleled experience within our beauty and skincare aisles, accessibility to products that help customers address their skincare needs and education around these solutions. Retinoid Education Week provides the perfect opportunity to work hand-in-hand with one of the leaders in acne to further educate consumers in how to treat acne.”

In addition, Differin is also rolling out the Let’s Get Clear giveaway, which will be giving out 5,000 units of its Differin gel. Further information on the giveaway can be found on the Differin website.

There also will be a campaign focused on the importance of retinoids rolling out across social content, digital influencer, media content partnerships and television, the company said.

“Retinoid Education Week has allowed Differin to continue its approach of helping people treat their acne through education and we are thrilled to expand this year’s efforts by giving thousands of consumers the chance to experience Differin Gel’s skin-clearing benefits first-hand. We know Differin Gel is a game changing acne treatment, and countless dermatologists, beauty editors, influencers and consumers agree,” June Risser, vice president and general manager of consumer business at Galderma said.